Did you make it through the year without making any big social media marketing mistakes that land you on a list like this? Yes? Awesome. If not, luckily, we can learn from the mistakes of others, and use these examples of top social media marketing mistakes in 2017 to learn what to avoid in 2018 […]
In January, Facebook’s CEO Mark Zuckerberg announced some big updates to the Facebook News Feed algorithm. “As we roll this out, you’ll see less public content like posts from businesses, brands, and media,” he stated in his Facebook post announcing the changes (and then the marketing world yelled a collective “YIKES!”). But have no fear, […]
More than three-quarters of non-profit organizations have turned to Twitter to promote and market their services. I was honored to be quoted in this blog post on “Twitter Tips” about how important it is to research a hashtag – you don’t want to be the organization that accidentally associates its brand with a porn star (yes, that really happened).
“You are unable to follow more people at this time.” Huh? Did you get put in Twitter jail for following too many people? For tips on why Twitter sets follow limits and what to do when you see this message, read my post in Ms-tech.
Fostering your own (online and offline) community can be as easy as chalk. Pastor Rich Gorman and his wife, Dori, of Community Christian Church — Edgewater take their ministry to the streets with #ChalkTheBlock, as described in this Edgeville Buzz post. Read how Gorman and his wife fostered community using a simple hashtag with unique distribution methods.