The inspiration behind Arka Pana Consulting is simple: good people, organized around a shared belief, can change the world.
Social media and AI have redefined how our world communicates. Arka Pana Consulting specializes in marrying new digital initiatives with established outreach strategies designed to guide your organization into the future. We turn passion into product.
Nora Brathol founded Arka Pana Consulting in 2012 after a successful career leading communications for international non-profit organizations. Since inception, our team has grown to include developers, Google Ads specialists, graphic designers, and more.
With a nod toward founder Nora’s passion for international human rights, Arka Pana’s name was inspired by a church in Nowa Huta, Poland that survived communism, was consecrated by the man who became Pope John Paul II, and whose Christ statue is famous as a stark memory of the atrocities of World War II. Arka Pana church stands as a reminder of our world’s past and as an ark of refuge and hopeful faith in the future. All is possible with a touch of faith!
RESULTS
Spoiler alert: this is the section where we brag. Hard.
But with an 89% client retention rate and some pretty bodacious results, we’re proud of what we’ve achieved for our clients. With decades of communications experience, using best social media practices, producing quality websites, designing and executing paid ad strategies, and implementing SEO we have:
- generated a 30% year-over-year increase in volunteer engagement
- increased web traffic by 60% in 90 days
- tripled an organization’s real, organic followers on social media in less than 3 months
- achieved a 5-year fundraising high for a non-profit by designing and leading a comprehensive marketing campaign
- utilized social media to secure traditional press (aka earned media) in major media outlets like the Chicago Sun-Times
- ran successful Influencer campaigns to ensure clients reach target audiences through mentions by high-profile individuals like elected officials and professional athletes
- doubled app downloads in 30 days
- overcame a 10-point polling deficit for a politician in 40 days
- increased product sales by 38% in 4 months
- doubled email open rate for a political campaign from 20% to 40% in 60 days