For nonprofit organizations with annual individual giving under $1 million, social media can be 80% more effective in recruiting and retaining new donors. In this television appearance on Chicago’s CAN TV, I provide tips on how nonprofits can integrate social media prior to at during events for maximum brand engagement.
I, along with other small business owners, was honored to give my best piece of advice in this post by Groupon Works touting what small business owners wish you knew.
On Feb. 16, 2014 I was proud to be featured on hyper-local news site Edgeville Buzz on how local businesses can emulate the social media successes of brands during the Olympics (hints: don’t be afraid of controversy, clever will always equal #winning, and videos rule). Check out the article here.
On Feb. 6th, 2014, I was proud to be featured in Healthier Church‘s “Tips for a Healthier Church” eblast series with a blog on how social media can affect church outreach. UPDATE: On March 25th, 2014, this blog was featured on the Evangelical Lutheran Church in America’s “Living Lutheran” blog and shared over 1,500 times. We […]
We all know the power media has in shaping our world. From combatting the propaganda machine in North Korea to providing U.S. internet access to the citizens of Iran to using Google to showcase gender inequality, change starts with awareness, and awareness used to depend on the news media. Social media turned this paradigm upside down – distance no longer […]