Video Marketing Trends to Follow in 2018
2017 Data Shows What Your Brand Should Do to Increase Views, Brand Awareness, and Conversions Online If you were born before 1990, you probably remember that video cameras used to be the size of large carry-on luggage. Maybe Dad carried the camcorder on his shoulder,...
5 Tips for Using Humor to Engage an Audience Online…Without Cat Memes?!
Ever wonder how cat memes and videos can so easily go viral? It’s true that cats are pretty likable by most – with their cute whisker-faces, and soft cuddly fur. (And, let’s be real, part of our job is to make cats like our office cat Cady into internet...
How To: Prepare to Hire a Social Media Consultant
Whether you know nothing about it (which is why you’re seeking help), or your company is growing so much that you can’t keep up with everything on your own, the benefits of social media marketing are powerful. But before you hand your brand over to someone who knows...
#SoMe: Why Social Media Isn’t Actually About You
Social media isn’t actually about you. Shocking, I know. Social media is a conversation, not a billboard. What you put out online should be all about your audience. What you ate for dinner last night may be especially interesting to you, but unless you are trying to...