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7 Steps for Successfully Engaging Social Media Influencers

Lifestyles of the Social-Media-Influential Social Media influencers are like the many idolized faces on the Wheaties box convincing you to “eat your Wheaties, because they’re good for you!” These “internet celebrities” have a lot of clout in their respective markets, and are officially termed “influencers.” If you’re going to spend marketing efforts on successfully engaging […]

Planning Ahead for a Successful Fundraising Event Like #GivingTuesday

Giving isn’t accidental. For most people, the decision to donate money rests on who they know, who they trust, and what causes they care about. That’s what makes #GivingTuesday and #GiveLocal so special. When #GivingTuesday rolls around on Dec. 1, 2015, and when #GiveLocal takes place on May 3, 2016, both large and small non-profit organizations can benefit from extensive campaigns that raise awareness about […]

Beauty and Humanitarianism: Unveiled

Social media is an essential tool in promoting organizations that, in other circumstances, might remain hidden or obscured. In this #tbt post for the Huffington Post “Wrapped in Solidarity,” I am proud to highlight the good works of Heshima Kenya, an organization that protects and empowers refugee youth in Nairobi, Kenya. Heshima Kenya’s Maisha Collective, which economically empowers refugees by teaching […]

Mobile Friendly websites are not optional

More than 60% of all website traffic comes from mobile devices, and being a mobile responsive website affects your Google ranking. I am quoted in this post on The Fundraising Coach blog about the importance of nonprofit websites being mobile friendly (hint: you don’t want to lose donors because they can’t easily convert from a call to action on social media or an […]

Social media on the sidewalks of Edgewater

Fostering your own (online and offline) community can be as easy as chalk. Pastor Rich Gorman and his wife, Dori, of Community Christian Church — Edgewater take their ministry to the streets with #ChalkTheBlock, as described in this Edgeville Buzz post. Read how Gorman and his wife fostered community using a simple hashtag with unique distribution methods.

Ten Commandments for Churches on social media

On Feb. 6th, 2014, I was proud to be featured in Healthier Church‘s “Tips for a Healthier Church” eblast series with a blog on how social media can effect church outreach. UPDATE: On March 25th, 2014, this blog was featured on the Evangelical Lutheran Church in America’s “Living Lutheran” blog and shared over 1,500 times.  We […]

Why Social Media for Social Good

We all know the power media has in shaping our world.  From combatting the propaganda machine in North Korea to providing U.S. internet access to the citizens of Iran to using Google to showcase gender inequality, change starts with awareness, and awareness used to depend on the news media. Social media turned this paradigm upside down – distance no longer […]

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With a nod toward founder Nora Brathol’s passion for international human rights, Arka Pana’s name was inspired by a church in Nowa Huta, Poland that survived communism, was consecrated by the man who became Pope John Paul II, and whose Christ statue is famous as a stark memory of the atrocities of World War II. Arka Pana church stands as a reminder of our world’s past and as an ark of refuge and hopeful faith in the future. All is possible with a touch of faith! But, faith begins with action - contact us below.




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